Term:
Diversification
Definition:
Diversification refers to the expansion of an existing firm into another product line or market. Diversification may be related or unrelated.
Domain:
Finance
Source:
Glossary of Industrial Organisation Economics and Competition Law, compiled by R. S. Khemani and D. M. Shapiro, commissioned by the Directorate for Financial, Fiscal and Enterprise Affairs, OECD, 1993
